The Power of Apology

When things go wrong, customers need acknowledgement of the problem and a pathway back so that they can trust the organisation again. Effective apologies can help to restore customer loyalty and resolve disputes.

Learning how and when to make an apology is a critical skill for working in customer relations or complaints handling. Harness effective apologies for your organisation for effective complaints handling and best practice customer care and experience


Members (3 or more SOCAP members from one company) $627
Members $697
Non-members $808

Register Online or Call 02 8095 6426 for more information

Can’t make the dates, no problem, we can come to you

Our training courses and workshops are available to be conducted in-house, on your site, at a date that is convenient for your entire team. Ask us for a tailored proposal for your team’s training. Call us on 02 8095 6426 or email